When it comes to smoked salmon, M&S is a brand that stands out. Their smoked salmon is not only high in quality and rich in Omega 3, but it is also responsibly sourced, making it a popular choice for families across the country. But what sets M&S smoked salmon apart from the rest? Let's take a closer look at where it comes from and how it is sourced.
Where does M&S salmon come from?
M&S smoked salmon comes from Scotland, known for its pristine waters and ideal conditions for salmon farming. M&S goes to great lengths to ensure that every piece of fresh salmon is sourced to their leading welfare and environmental standards.
They have a long-standing partnership with their supplier, Scottish Sea Farms, and exclusively source from a handful of dedicated farms that meet their high standards. These farms are part of M&S's Select Farms program, which ensures the best growing conditions for the fish.
Who supplies M&S salmon?
Scottish Sea Farms is the main supplier of M&S salmon. They operate many farms across Scotland, but M&S only sources from a select few farms that meet their strict criteria. This exclusive partnership allows M&S to have full control over the sourcing process, ensuring that their salmon is of the highest quality.
Together, M&S and Scottish Sea Farms have worked to raise the bar for salmon welfare and sustainability. They have adopted the widely recognized RSPCA Assured standards, which guarantee the best growing conditions for the fish. This includes maintaining low stocking densities, with just 5% fish to 95% water, to promote the welfare and reduce stress in the fish.
In addition to welfare, M&S is also committed to protecting the planet. They have developed a bespoke, nutritious diet for their salmon that is nearly 70% plant-based and comes from sustainable sources. This helps to minimize the use of marine ingredients and ensures that the fish receive the nutrients they need to grow big and strong.
Why choose M&S smoked salmon?
There are several reasons why M&S smoked salmon is a top choice for many customers. Firstly, the salmon is sourced responsibly, meeting high welfare and environmental standards. This means that you can enjoy your smoked salmon knowing that it has been produced with care.
Secondly, M&S smoked salmon is of exceptional quality. The fish are healthy and well-cared for, resulting in a delicious and flavorful product. Whether you're enjoying it on its own, in a salad, or as part of a recipe, you can expect a premium taste experience.
Lastly, M&S is committed to transparency. They regularly audit their Select Farms to ensure that their high standards are being met. They also provide detailed information on their farms, such as location and farming methods, through their interactive seafood map. This allows customers to make informed choices about the products they purchase.
Customer reviews
Don't just take our word for it. Here are some reviews from customers who have tried M&S smoked salmon:
- the best salmon i've ever had. tastes amazing and stays fresh for days. - Drake1
- delicious and not slimy like other brands. will definitely buy again. - LuiJo
- i've been buying this salmon for years and it has always been excellent quality. - Mooble
These reviews highlight the positive experiences that customers have had with M&S smoked salmon. From the taste to the freshness, it's clear that M&S delivers on their promise of quality.
M&S smoked salmon is a top choice for those looking for responsibly sourced and delicious smoked salmon. With their high welfare and environmental standards, exclusive partnerships with select farms, and commitment to transparency, M&S ensures that every pack of smoked salmon is of the highest quality. So why settle for anything less? Choose M&S smoked salmon for a premium taste experience.
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